Print and manufacturing techniques

Color accuracy

The vibrancy and the print quality of the design depend on the type of material that’s being printed, as well as the product, so different types of products with the same design will not look the same. For instance, the color on the pillow sham will look slightly muted when compared to the throw pillow or a canvas wrap with an identical design.


DTG printing

Most of the apparel items in our catalog are printed using Direct to Garment (DTG) printing method because it allows for maximum detail in design and color options. It is also more cost-effective for our partners. DTG is a method where a printer directly applies the ink onto the t-shirt with inkjet technology. It involves a special printer, which prints the ink directly onto the garment in the desired design. DTG uses specialty inks, which are absorbed by the fibers of the garment. 

Dye-sublimation printing

Sublimation refers to a process where a substance moves from a solid to a gas state without ever being in a liquid state. Sublimation printing normally involves the use of a digital printer to produce mirrored images on paper that has been specially coated with a transfer material.  For example, this method is used on our All-over print t-shirts and Accessory Pouches.

Woven technique

Unlike dye-sublimation or direct-to-fabric print processes, woven throw blankets utilize solid colored yarn combined with black and white yarn to achieve the 195 possible color combinations applied to your photos or graphic designs. Due to that, designing your artwork for a woven blanket can be somewhat difficult.

For photography, the software and colors can create a pleasing woven rendition of most photographs, but graphic designs can be much more challenging to produce, and that's why we created this guide for you. 

Foil Printing

Unfortunately, this isn’t a print type we currently offer. The sublimation process that our vendors use at the moment doesn’t allow for special colors that fall outside of the printers’ color gamut to be used. Special colors refer to colors with special effects like glitter and foil.

If you’d like to speak to our team about potentially using Gooten for foil printed products, please reach out! It’s helpful for us to know how many foil-printed orders a month you think you’d fulfill. Understanding sales volume enables us to negotiate better pricing with our vendors and prioritize our integrations for all partners.